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Premium Brand Blomberg Adds Value to Enjoyment of Life

August 5, 2005

Blomberg, the premium brand for household appliances, creates new international impulses in the household appliance industry. The brand has launched its new product range internationally with freestanding and also built-in appliances effectively in the year 2004. Since then, Blomberg products have been awarded for their high technical standards and the outstanding design several times.

While paying serious attention for the reduction of energy consumption and high technical standards with its Research & Development department, the renowned frog design studio with its globally famous designer Hartmut Esslinger (Herrenberg/ Germany) has prepared the designs for Blomberg’s new line. The result is innovative technology, excellent quality with stylish design of Blomberg, providing its consumers with the necessary requirements of household chores.

Blomberg Heat-Pump dryer supported by the review of “Stiftung Warentest”
Supported by the review of ‘Stiftung Warentest’ on July 28, 2005, Blomberg Heat-Pump dryer TKF 1350 S is worthy to buy since its 43% less energy consumption is balancing the purchasing price. Taking into account that energy costs are rising, and environmental protection derives more attention, it becomes sensible to get Blomberg Heat-Pump dryer TKF 1350 S. “Someone who pays extra during the purchasing, saves through operating cost with Heat-Pump over years. With the rising cost of electricity balance looks more favorable.” (www.stiftung-warentest.de)

“red dot” design award for Blomberg Logitronic dishwasher
In July 2005, with its outstanding design, Blomberg’s Logitronic Dishwasher GSN 1580 X has received one of the most sought-after design awards worldwide: the red dot. The high design quality label red dot is awarded to Blomberg Logitronic dishwasher expressing innovation in form and function in an exemplary manner. The red dot design award is one of the prestigious international design competitions, awarded annually for superior design achievements, which set new standards in the relevant product categories by the Design Centre North Rhine-Westphalia (Germany).

Three times “Plus X Award” for Blomberg in 2005
In June 2005, Blomberg has received German ‘Plus X Award” three times. In “Design” and “Innovation” categories Blomberg Logitronic dishwasher GSN 1581 X convinced the jury of ‘Top German Marketing Award’ by its extraordinary performance. Its electronic controlled Brushless-DC motor technology is a unique novelty. With its incomparable low level of water consumption, Blomberg Logitronic dishwasher has a real AAA performance.

The Heat-Pump dryer TKF 1350 S merits the award in the category “Innovation” for its outstanding energy efficiency; Super A class. Blomberg Heat-Pump dryer is combination of an appealing design and innovative technology. The Heat-Pump technology transports energy from one environment to another, which allows heating up the environment much more efficiently than conventional electrical heaters.

Innovative Heat-Pump dryer honoured by German Eco-Institute with “EcoTopTen”
The German Eco-Institute, an institute for applied ecology, in cooperation with the Institute for Social-Ecological research (ISOE) selected Blomberg Heat-Pump dryer TKF 1350 S for its research and innovation project “EcoTopTen” in 2005. Blomberg Heat-Pump dryer was worthy to be listed in the ranking due to its top quality, energy-efficiency and eco-friendliness.
 
Majority of the dryers marketed throughout the world are conventional dryers with C energy efficiency. Blomberg Super A energy rated Heat-Pump dryer TKF 1350 S consumes 45% less energy when compared to these appliances.

“Plus X Award” for Blomberg Logitronic washing machine WAF 1560 S
In November 2004, Blomberg was honoured with ‘Plus X Award’ for household appliances in the “Design” category with its washing machine WAF 1560 S – as the only winner among all applicants!
WAF 1560 S offers 6 kg wash load for the convenience of consumers” needs and comes up with numerous amenities. The appliance provides excellent cleaning results with the most efficient use of energy and water. Being in the A Plus energy class, it consumes 10% less energy than A class washing machines.

Blomberg Awarded with “Energy+ Award” for most energy efficient appliances
Blomberg sphere of competence is energy efficiency to help conserving natural resources. Blomberg got years of experience and therefore a sense for responsibility – for people, society and its environment. For Blomberg’s dedication to environmental sustainability, Blomberg branded refrigerator CT 1300 A was awarded by the European Commission for being “the most energy-efficient refrigerator” at the Energy+ Competition in 2004. Blomberg’s refrigerator reaches the lowest energy consumption level ever attained in Europe. Following this success, Arçelik A.Ş. has been invited to attend the world climate conference in Buenos Aires by Responding to Climate Change (RTCC) and United Nations in December 2004. Arçelik A.Ş. is the first and the only company in Turkey that has ever been invited by RTCC due to its contribution to development and production of energy saving household appliances. Regarding its new program, Blomberg focuses particularly on technology designed to conserve natural resources.

About Blomberg
Blomberg relies on the know-how of one of the biggest household manufacturing company in Europe, Arçelik A.Ş., which has a production capacity of 11 million units per annum, meeting the most compulsory standards (ISO 9001 and ISO 14001 – SGS). Blomberg shares its ultimate experience of more than hundred years not only with its solutions but also with the state-of-art stylish design. This stylish and attractive Blomberg design is characterized by authenticity and timelessness and represents signature elements of the brand.

Additional information on Blomberg and its products can be found on the web at www.blomberginternational.com

Contact for media: press@blomberginternational.com